Ep 17: When Coaching Becomes Performance (and What Real Support Looks Like)
Entrepreneurship • Dec 19, 2025 1:37:46 PM • Written by: Erin Aquin
In this episode, Erin and Elena have an honest conversation about toxic positivity, emotional depth, and what it actually takes to create meaningful change as a coach, leader, or human. The discussion moves from client work to coaching culture to marketing, with plenty of real-world examples and lived experience along the way.
This episode will help you see why avoiding “negative” emotions limits growth—and how learning to work with the full emotional range leads to more effective coaching, leadership, and self-trust.
What You’ll Learn
- Why toxic positivity and toxic negativity are both protective strategies
- How emotional avoidance shows up in coaching and leadership
- The hidden cost of “before and after” coaching marketing
- Why centering the coach undermines client transformation
- What it actually means to hold space without fixing
- How depth, not polish, builds trust and credibility
- Why coaches can only take clients as deep as they’ve gone themselves
A thoughtful, candid conversation for anyone who wants to lead, coach, or live with more honesty and less performative optimism.
Erin Aquin is a Master Certified Life Coach and co-author of the #1 bestseller "Superabound: Live the Life the Universe is Dreaming For You." She provides whole life coaching for business owners, integrating success and personal fulfillment through her unique all-in-one approach.
Learn more at besuperabound.com
Elana McKernan is a Master Certified Life and Creativity Coach who specializes in helping perfectionists create more by treating themselves better. You can check out her free content here and learn more about coaching with her here.
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